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July 24, 2020

Doing crafts as a hobby can be remarkably therapeutic. But when someone feels that they’re skilled enough to turn what was previously a hobby into a new business, that’s a different approach altogether. In this article we look at how you can pick the right platform for your business, how to market it and the importance of building a brand. … Read More »

Business

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July 13, 2020 by Dawn Castell

Marketing is among the essential components of business success. Marketing significantly affects a business, which explains why managers and entrepreneurs try their best to achieve marketing goals. A marketing strategy or campaign can make or break your business, irrespective of its industry. The first step should be to understand the impact of marketing on your business success. Having understood how marketing impacts the success of your business, you can design an effective marketing campaign. … Read More »

Business

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May 17, 2020 by Anne Davis

Any ardent marketer understands the need for videos as a marketing strategy. With most consumers preferring video, most video marketing content tend to reach more target audience. It also helps your page rank higher in search engines with a better conversion. Not all video works the same; you need different videos for different projects. Here are the main types of videos you have to know for your marketing needs … Read More »

Career Development

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April 18, 2020

A lot of business owners and managers are having trouble keeping up with the changing media landscapes - newspapers and tv stations are becoming completely irrelevant, and social media is where the game is being played. You need to learn how to effectively manage your social media account, promote your services, and interact daily with your customers/clients. … Read More »

Business

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February 7, 2020

Everyone knows that the online world is growing at a rapid rate every single year. If you are starting your own business - or you are trying to further your existing business - you need to know how to take advantage of the internet. A big part of taking advantage is in your internet marketing strategy, and it’s one you need to pay attention to if you hope to be able to get your message across to your audience. The benefits of internet marketing will give your business everything that it needs to attract the right customers at the right time. So, before we go into the six most important ways to advertise your business, let’s check out a few of the benefits of going online to do it! … Read More »

Blogging & Business

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November 19, 2019

Navigating the confusing world of social media can be pretty daunting. How are you supposed to reach out to your niche audience on such as crowded platform? if you want to improve your online presence you need to consider a handful of ideas. Once you get the hang of the various techniques, you will feel much more prominent in your field. Think about some of the methods below and see how much your social media presence improves over time. … Read More »

Blogging & Business

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November 14, 2019

Growing your business takes time, and it’s something you’re going to have to work at consistently if it’s what you’d like to achieve. Below, you’ll find 3 quick ways to grow your business that should help you in a fairly short amount of time. … Read More »

Business

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October 26, 2019

How blessed is business today, to be able to have the tools at your disposal that will create your community from the ground up? Social media has truly changed the world in so many ways. No one could have ever guessed how important having a Facebook, Twitter and an Instagram account would be for your business. Even just 10 years ago, almost nobody could have pictured just how drastically marketing would change for businesses. But here you are, in a time in history when it's never been easier to connect with your fans, customers and the general consumer. … Read More »

Blogging & Business

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October 8, 2019

Most businesses today use social media to communicate with their customers and promote their businesses. But, not all of them do it well. Merely having a Facebook page with necessary information about your business, a link to your website, and sharing frequent links to your products won’t work. In this article we'll look at some of the ways you can make your social media accounts work for you. … Read More »

Blogging & Business

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October 7, 2019

All business owners know that social media marketing is important. You’ve set up your social media platforms, you’re posting regularly, but you’re still not seeing the results you want. Take your social media presence to the next level with these tips, that are for those who are already getting the basics right. … Read More »

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