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The most dangerous part of a phishing attack is the belief that it can’t happen to you. Getting scammed on the Internet always feels like something that will happen to someone else. Phishing scams are becoming much more advanced so it's important to be aware of what they are and how you can stay safe from them. … Read More »
Online business sales have a lot of competition. Around a hundred new stores open worldwide every day. Because of this, most startups close after a short time. As studies show, the critical moment comes in two and a half years. Overcoming difficulties shows the persistence of a brand or idea. However, not everyone withstands this test. To make your business flourish and grow steadily, check out the list of eCommerce mistakes to avoid at any stage of online store development. … Read More »
Most businesses today use social media to communicate with their customers and promote their businesses. But, not all of them do it well. Merely having a Facebook page with necessary information about your business, a link to your website, and sharing frequent links to your products won’t work. In this article we'll look at some of the ways you can make your social media accounts work for you. … Read More »
Content creation serves a primary purpose which is to share information with your audience group. Keeping your customers in the loop is beneficial to your brand reputation. Ultimately, your audience wants to know about your new offers, your latest news, and how it will affect their order or interactions with you. It is fair to say that failure to keep your customers informed could harm your sales, aka people will be less likely to buy from you again. But does it mean that the reverse is correct and that created content can also be linked to an increase in sales? There is no straightforward answer. While, on the one hand, additional content pieces have a positive influence on your brand positioning, it isn’t clear how additional information links to transactions. … Read More »
All business owners know that social media marketing is important. You’ve set up your social media platforms, you’re posting regularly, but you’re still not seeing the results you want. Take your social media presence to the next level with these tips, that are for those who are already getting the basics right. … Read More »
New business owners are often encouraged to engage in content creation to reach a wider audience. Despite content creation being a commonly cited suggestion when it comes to launching a start-up or establishing your personal brand online, the reasons behind it – and its importance – are sometimes lost. To understand some of the reasons why content creation is so integral to your brand’s success, read on. … Read More »
If you work in any role that entails a laptop, chances are you’re going to need to use excel at some point in your working career or another. Excel is a piece of software developed by Microsoft. It’s essentially a set of spreadsheets you can use for various purposes in your working life. It features calculation tools, pivot tables, and a macro programming language - all these things can come in useful for your work in some way! … Read More »
Juggling between work, home, and social activities, you may often feel like you are not doing enough. Despite a constant struggle to stay on top of things, you end up failing at one task or the other. While there may be countless reasons behind this, one of them is technology. Most of us have information scattered across different emails and online tools. Plus, the distractions caused by smartphones is hard to handle. Some apps can turn your phones into a serious time saver. From scheduling tasks to prioritizing projects and saving all the brilliant ideas, there is a mobile app for everything. … Read More »
We’re in a golden age of client apps. Front-end frameworks for web app development from the obscure to triple-A abound. Therefore, there are many great choices for tooling to get your next app to market as quickly as possible with a few issues and hang-ups along the way as possible. Today, we’re going to explore why you need Angular, some of the pros and cons of Angular, and see if the benefits of Angular outweigh some of the other choices out there. … Read More »
If you're developing a website to promote your business or sell your products online then it's important that you ensure it's built to industry standards and operates across a variety of platforms such as mobile, tablet and even web TV. In this article we look at the bootstrap framework and what it can do for your business website. … Read More »
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