Businesses during and after Covid19 were physically dissociated from the customers. Still, a majority of them were digitally connected to the social media followers, prospective leads, and existing clients via social media platforms. This is when businesses started taking live streaming seriously as it … Read More »
Technology is not only constantly changing and evolving, but so too is the way customers and consumers respond to it. As a result, the strategies of digital marketers must continually adapt. We have seen this in recent years with changes in SEO strategy and … Read More »
We will assume that, at some point or another, you have probably read or heard the term “influencer”. Whether you know what it actually means, though, could be a very different matter. It can seem a very marketing-related word – but, ironically, also fly … Read More »
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