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If you're looking to expand your business in the New Year then you'll need to know what direction to take and surveys are a great way to find out what your customers are looking for. While you can set up a free survey on a variety of platforms, if you offer paid incentives you will get more responses and in this article we look at how you can run this type of survey. … Read More »
E-Commerce is a highly competitive field as similar products from different domains are at the distance of just a few clicks. To lower the chances of your customers moving to the next domain, you need to offer enticing options and this is where your website’s design comes into play. In this article we look at some fundamental rules your online store needs to follow. … Read More »
As an employer, you understandably want your employees to gain new skills and to become more knowledgeable in relevant ways. Some employees may be very motivated to seek educational opportunities on their own, but others may need inspiration or assistance in various ways. In this article Kevin Faber gives you 4 ways you can motivate your employees to improve themselves. … Read More »
When you're running a small business it can be quite easy to think that you just need to set up a Facebook or Twitter account and that's enough to keep your customers happy but you need to keep track of certain things to understand whether these platforms are working for you. In this article David Webb takes a look at what metrics you need to keep an eye on and why. … Read More »
You might think you understand your business but there are some things that you could understand a little more in order to make you more aware of what is happening and what you can improve on. … Read More »
To create an amazing employee work experience, it’s important to treat your employees the way you treat valued customers. You can empathize with your employees, understanding their expectations, needs, desires, and feelings, just as you do for your customers. It doesn't have to be hard work though, software can take some of the strain and in this article we look how you can leverage technology to help your employees. … Read More »
Throughout history, millions of people have made massive journeys in the pursuit of improving their prospects. Chasing opportunity and looking for a better life, people of the past would often all be moving towards the same place. Of course, nowadays, this sort of migration is largely unheard of, but this doesn’t means that moving isn’t right for you. … Read More »
When you think of project management, your mind probably pictures someone sitting in an office with a load of Gantt charts trying to plan their next software release or product launch but it’s not just “traditional” office jobs that need effective project management – it applies to all sorts of fields and one very important one is construction. In this article we look at some things to consider if you're managing a construction project - no matter the size. … Read More »
Starting up a franchise business is easier than putting up a traditional business because you are buying an established brand with loyal followers. This decreases the risk of failure because you are offering tried-and-tested products and services, which also eliminates the need to conduct market testing. While your franchisor will definitely help you with ads and promotion, you still have to learn how to effectively market your franchise business for more revenue. … Read More »
Disclaimer: This post is sponsored by PSECU, a Pennsylvania-based credit union. Engaging with employees helps make the office a more welcoming and friendly environment. People who feel welcomed and cared for will stick around longer and give more of an effort at their job, which is why many businesses are now focusing on employee wellness. […] … Read More »
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