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How To Increase Website Traffic For Making More Sales

Illustration of an increase in website traffic shown in a graph format

How To Increase Website Traffic For Making More Sales

Having a brand new website out in cyberspace somewhere can be pretty cool. You want to show it off and let people see what you have created, or what someone else created for you.

So the next questions you should be asking yourself are, how do I get more visitors to my website, and how to increase website visitors?

There are hundreds of different ways to get visitors to your site, we are only going to go over a few in this article.

Article Marketing

Many people decide to rely on article marketing for two primary reasons which are a strong natural content presence and/or a low budget for other marketing avenues. Some easy steps to write an article that generates traffic.

Choosing the Topic

The topic of your theme you are writing about should be around the niche you are marketing to. It is also very helpful to also have some general knowledge about the subject.

If you are somewhat shaky on the subject, go online and watch a few videos, read other articles, or reports on the subject.

When you have great knowledge about your topic it will be very easy for your passion to come through in your article marketing.

Having a passion for what you write about, not only separates you from all the other article marketers out there but enhances the reader’s experience.

Introduce Your Article Well

The introduction to your article is what is going to keep your readers reading. When people ask me about article marketing and how to write a good article I make sure I stress this portion.

What is sad is when people spend a lot of work picking the right keywords, building an enticing title, and then losing their reader in the introduction.

A secret to your introduction is to supply your major points to your readers in the upcoming paragraphs.

When you do this you dramatically enforce the relevance of your article and what it contains.

Size Does Matter

Be considerate of your readers and their time. When someone clicks on your article they normally are looking for a solution to a problem they have.

If you write an article that is too short, you will come across that you know very little about the topic. Start your website using Hostinger as your hosting provider. Check out the coupon code and make your choice.

Writing an article that is too long leads to many readers getting bored and leaving. With most signature boxes containing your main site, you don’t want this to happen.

The other thing you want to consider is that your text is nice and clean with no spelling issues.

SEO – Search Engine Optimization

The process of search engine optimization (SEO) is both complicated and time-consuming.

Companies that offer website optimization services should have a dedication to detail, working knowledge of the parameters that search engine “crawlers” look for, and enough time to properly implement the necessary procedures are all necessary for a successful SEO campaign.

SEO campaigns concentrate on five distinct optimizations. Each has some measure of art in it as well as a scientific basis.

Again, none of these procedures are particularly difficult to understand or implement but each can explain why SEO works and is part of the whole and must be diligently performed to maximize the effect of the whole campaign.

Keyword Research

Books have been written on this subject and, while there is much good information, there is a tremendous amount of bad information.

The essence of keyword research is to find a string of words that accurately and uniquely describe your site but that are also sought after by a significant number of Internet searchers. Go for tools such as Semrush keyword magic tool for doing keyword research.

In other words, your keyword string can’t be too broadly defined or you will be lost in a sea of other sites and it cannot be too tightly constructed or no one will ever search for the exact term.

Finding the happy medium between the two requires patience, a certain skill or artfulness at adding the right word, and a certain amount of luck. This portion of the process is extremely important as it forms the basis for all further efforts.

Harnessing The Power Of Facebook

Facebook is considered to be the most popular and fastest-growing social network platform in the entire world. According to statistics, it currently has over 500 million users that are considered to be active.

This number is now growing – literally – by the minute. The purpose and intent of this social media platform are to provide individuals with the ability to share what interests them most and to connect the world in new, innovative, and fun ways.

If you want to achieve website success, it is absolutely imperative that you harness the amazing power that this social media platform has to offer.

Different Social Networking Sites

One of the more effective ways to increase website visitors today is with social networking sites. Joining interactive sites and groups of people that you have some common ground.

People that might benefit from the product or service that you have to offer on your website. The trick is to not be a salesman or saleswoman all the time.

Treat this exactly as you would any other kind of social setting. Then when the time arises where you may be able to help someone with a problem they have. Direct them to your website.

This is a sure-fire way to increase website visitors. Most social networking sites have a search feature that will allow you to search for certain keywords. Do a search and find the people whom you have a common interest in.

Forum Marketing

An internet forum is a discussion room that operates via the internet. In a sense, they are an evolution of the newsgroups and email bulletin boards that were so prevalent ten to fifteen years ago.

Topics get put on the collective forum table and discussion ensues via “posts” to the forum – essential via messages that get posted for everyone to see. Today, you can also consider chat rooms and interactive blogs as a style of the forum.

There are two general styles of the forum: moderated and unmoderated. Most long-lasting forums are moderated. That is, that all posts are reviewed by a “moderator” before being made public.

In this way, the forum protects itself from undesirable spam, crazy people, and profane, obscene, or off-topic material. Unmoderated forums are just that, unmoderated.

Most forums have rules that govern the content that is acceptable to the forum. Violating these rules will draw the contempt of the entire forum.

There is no better way to shoot yourself in the foot than to have your forum marketing efforts earn the disdain of the entire forum membership! In newsgroup days, this was called “flaming” (as in ‘shot down in flames).

On the other hand, if used carefully, forum marketing can be a great way to boost website traffic.

Many forums, while banning overt advertising or self-serving posts, do not mind a little appropriate discussion or referencing of products, services, or features. Many forums also do allow the author to include a link to their own site.

To make sure you don’t run afoul of forum policy be sure to check out their rules, avoid overt selling (forum members are very sensitive to even subtle selling), and make sure that your posts offer good reasons to refer to off-forum content in your site.

Video Marketing

Did you know that 38% is vocal? That includes the pitch, tone, speed, and volume of your voice. By having a company video on your website, your business is instantly more appealing to the consumer as they will become more responsive to what you are able to offer.

Online marketing has boomed in recent years, developments in technology have allowed businesses to create an online presence, and target potential customers in a completely different way.

When a customer is looking to invest in a product or service, no one reaches for the dusty Yellow Pages anymore; they head straight to the internet.

By ensuring that your online presence incorporates a website video, you are enticing consumers to purchase.

Video marketing is an affordable way to advertise online, and by creating a brief, informative, and appealing company video, you are making sure that your business is still relevant in the current market.

Company videos have an advantage of the standard text format as they allow you to get to the point in a shorter amount of time.

Instead of your website visitor having to crawl through pages of text to find the small amount of information they were looking for, you can convey the message in just a couple of minutes via a website video.

You can use a marketing video to promote your business in general or to target a new product or service which you have added to your range.

About The Author
Shubham Chopra is the founder of Marketing Savior and an exuberant content creator with a great zest for providing insightful reviews about digital products that will help startups & SMEs penetrate into the online world easily.
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