Even though many see persuasion as pushing people into doing something they do not want, influencing others is not a bad thing at all. We all need to persuade and influence others in some way, every day of our lives. Starting from a mother trying to get her teenage daughter to tidy her room, to a car salesman trying to convince an interested buyer in choosing a car – persuasion is no easy task. Influencing others is the right step towards a good education for your children, better working environment for the employees and basically, a way to convince others that your idea is right. Here are the 5 most useful psychology books that will guide you on this journey. Please note this post contains affiliate links. You will not be charged more for any purchases made through these links but I may receive a small commission if you do buy something
1. What Every BODY Is Saying
Written by an ex FBI agent, this book explains how to understand a person and get an upper hand in persuading them to do something. According to the author, decoding the person’s mind is one of the key skills to have if you want to influence them. Basically, the book is based on body language and how you can use the simple non-intentional signs to gain more information than the one you are getting from the non-verbal communication.
2. Everything is Negotiable: 4th Edition
This book speaks of business success and how to favor your negotiations to achieve the goals. It speaks of ways to stay calm during moments that are stressful, make better deals, and understand that everything in life is negotiable. Everything is Negotiable will teach you how to tilt the negotiation into your favor by using various techniques, such as making the other person think they are getting the better deal, and much more.
3. Telling Lies: Clues to Deceit in the Marketplace, Politics, and Marriage
No one likes being lied to and yet, we all lie sometimes. It is in the human nature and according to this book, you can use this ‘human flaw’ to achieve your goals. If you want to learn how to catch others lying, you must understand all the forms of lying and the ways to discover them.
4. The Like Switch: An Ex-FBI Agent’s Guide to Influencing, Attracting, and Winning People Over
Well, ex FBI agents seem to be the best psychology writers when it comes to persuasion and influence. The author of this book helps you evaluate body language, a tone of voice and words to understand the signals that are unintentionally sent. Understanding these signals can make all the difference in the world.
5. The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change
Here is a simple formula to become more effective, turned into a book containing 7 habits of some very successful people. Of course, you should add your own habits to the equation, but these 7 tips will surely help you develop better persuasion and influencing skills.