Weekly Round-Up #320: ROI, CLV & Pet Safety

Weekly Round-Up #320: ROI, CLV & Pet Safety


This week we look at some important ways you can measure how your business is doing in terms of reaching your customers and keeping them loyal as well plus we often think about safety at home only relating to children – but what about our furry four legged friends?

Dog sitting by a knocked over plant pot on the floor
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Welcome to this week’s round-up, I hope the weather’s been kind to you and not stopped you being too productive this week! Here’s it’s been fricking freezing here Mr Bigglesworth but I’ve been layering up and trying to keep warm the best I can.

GIF of Dr Evil in a cryogenic tube saying "It's freezing Mr. Bigglesworth"

Anyway, on to the great stuff we have for you! This week we look at some important ways you can measure how your business is doing in terms of reaching your customers and keeping them loyal as well plus we often think about safety at home only relating to children – but what about our furry four legged friends?

Digital Marketing ROI Statistics & Guide For 2022 – WebsiteBuilderExpert

How do you know if your marketing strategy is working? Are you paying out money for little to no impact on reach or sales? Is digital marketing working for you or do you need to look at more traditional methods of reaching your customer base?

Return On Investment (ROI) can be used to measure a variety of factors but if you’re confused what it means, how you calculate it and why it’s an important tool then WebsiteBuilderExpert has got all your questions covered.

Milk being poured into iced coffee
In this week's round-up we take a look at the best business podcasts you can listen to if you're a small business owner (or interested in business), take a look at what Green Tea and Cold Brew coffee are and, finally, we also take a look at how you can...

What Is Customer Lifetime Value (CLV) & How To Calculate It? – GETVOIP

Customer satisfaction is paramount to having company/brand loyalty which leads to repeat customers and also means your customers will spread your company to their friends and family, and these recommendations carry a lot of weight.

But how do you know if you’re taking the right steps to keep your customers happy, why is a happy customer so important and how can you measure it?

GETVOIP breaks down the importance of happy customers, what they mean to your company’s bottom line and how you can calculate (and improve) your CLV.

How To Keep Pets Safe At Home? [A Pawsome Guide] – LightAndCozy

If you have children, one of the first things you probably did when they started crawling around and getting in to things was to “child proof” your house, fitting locks on cleaning supplies cupboards and covers on plug sockets.

But what about when you get a pet?

Being the owner of two idiot lovely cats I know full well that they will get into everything, and I mean everything. So what are the hazards we need to look out for in order to keep our furry family members safe? LightAndCozy has put together a comprehensive guide of things to look out for around your home – some of which you might not have thought of.

The UK’s Top Bedroom Pet Peeves & Bad Habits Revealed – BedGuru

Does your partner eating in bed bother you? How about breaking wind? BedGuru conducted a survey of the UKs biggest annoyances in the bedroom and put together a report of the top 12 annoying things you could do in the bedroom.

Are you guilty of any of these? Let us know in the comments below.

I’ll be right, I’ve just got to pick up some clothes and shut some drawers before I get moaned at.

A Beginners Resource Guide To Philately – UPrinting

I used to love stamp collecting (the name you might know Philataley as). There was something so special about getting stamps from far off countries I’d never possibly have the chance to visit, and there was such satisfaction putting them into an album and organising my collection.

From Passion To Profit

I think I still have all my stamp albums hidden away in the loft somewhere – I’ll have to dig them out again some day.

Knowing where to start though can be a little daunting, but UPrinting has put together a list of resources that will help get you up and running.

As traditional mail seems to be slowly dying out, now might be the perfect time to start saving stamps for posterity – and you never know some of them may be worth something in a few years time!

How To Throw A Joint Bachelor/Bachelorette Party – Zola Expert Wedding Advice

Traditionally Bachelor and Bachelorette parties (or as I’d call them here in England “Stag Dos” and “Hen Dos”) are typically separate events however more couples are looking to merge the festivities to be more inclusive, be able to get the booking they and also to save money.

But just how do you compromise on catering to both parties? Well there are lots of things to do that don’t just involve casino trips or strippers (but of course it can if that’s what want) and Zola have put together a list of 15 things you can do on a joint Bachelor/Bachelorette (or Bachelor/Bachelor / Bachelorette/Bachelorette) party that won’t break the bank but should be fun for everyone attending.

Return To Work Creates Exercise Boom For Least Active – RunRepeat

During the pandemic a lot of us were working from home, gyms were closed and our exercise routines kind of went out the window.

But what happened when people started returning to their offices? RunRepeat has some rather interesting stats for you.

61 Effective Kitchen Organization Ideas – Appliances For Life

Struggling with getting your kitchen organised? Do you have containers and equipment all over the worktops – space which you’ll desperately need rustling up your Christmas day feast?

Well Appliances for live has put together a whopping list of SIXTY ONE tips for taming the clutter in your kitchen.

From draw organisation to getting your baking sheets in order, there’s a solution here for you.

Online Free Video Editor – FlexClip

I’ve been working on a few side-projects recently and with some of them I had to put together some short clips to use on Instagram. I took a look at a few of them but found that FlexClip was the one that fit my needs most closely and allowed me to put together a short video without having to mess around with my usual editing software.

Tips For The New Small Business Owner
If you run a small business, then you are always looking for ways to improve and expand the way you do business. The world of business is ever-changing, and the market for products is always shifting, so to stay relevant and successful, you have to keep learning and adapting. Here...

So if you’re looking to put together a short video for social media check it out. Note that the free tier has some limitations such as 480p export but to be honest with you, for a 15 second Instagram story you probably won’t notice the difference in quality.

Have A Great Week

I hope you have enjoyed this round-up, as always if you have any links you like to share with me and my readers please contact me through the website or send me a tweet.

Until next time, Stay Productive!

About The Author
Katy is always trying to be more productive one day at a time! Whether it's analogue, digital, motivational or psychological who'll try any system that will help her get things done and get organised. As well as running FlippingHeck.com, she also loves making music and reviewing things.
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